Head of North America Marketing, LHH

As the North America Marketing Leader, you will develop and execute marketing strategies to promote our products and services effectively within the local market. You will lead a team of marketing professionals to support both our recruiting business and our career transition business. You will collaborate with cross-functional teams to achieve our business objectives, strengthen our brand image, and drive revenue growth.

Location

• Remote, US or Canada

In this role you can expect to

Key Responsibilities

• Strategic Leadership: Develop and implement the marketing strategy aligning it with the overall country goals and objectives. Provide strategic direction and thought leadership to drive brand awareness and market share.
• Team Management: Build, lead, and mentor a high-performing marketing team. Set clear goals and KPIs, provide regular feedback, and foster a culture of innovation and collaboration.
• Market Research: Leverage market research to understand local consumer trends, competitive landscape, and opportunities for growth. Utilize insights to adapt and refine marketing strategies.
• Brand Management: Ensure consistent and effective brand messaging across all marketing channels. Oversee the development and execution of marketing campaigns that enhance brand equity and reputation.
• Marketing Campaigns: Plan, execute, and measure marketing campaigns across various channels, including digital, traditional, and experientials. Monitor campaign performance and adjust strategies as needed to meet targets.
• Budget Management: Manage the marketing budget for the country, ensuring optimal allocation of resources to maximize ROI. Track expenditures, analyze cost-effectiveness, and make data-driven decisions.
• Cross-Functional Collaboration: Collaborate closely with sales, product management, and other departments to align marketing strategies with sales goals, product launches, and market feedback.
• Data Analysis and Reporting: Utilize data analytics and marketing metrics to evaluate the effectiveness of marketing initiatives. Prepare regular reports and presentations for senior management, highlighting key performance indicators and insights.
• Events: Plan and execute local events with customers and employees.
• Communications: Lead internal and external communications including local PR opportunities.
• Compliance: Ensure all marking activities adhere to local regulations, industry standards, and company policy

All About You

• Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
• 15+ years of experience in marketing leadership roles, with a track record of successful marketing strategies.
• Strong understanding of the local market dynamics and consumer behavior.
• Proficiency in digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
• Experience in Marketing Communications, Public Relations, and internal communications.
• Excellent leadership, communication, and interpersonal skills.
• Data-driven decision-making and analytical capabilities.
• Ability to work effectively in a cross-functional, matrixed organization.

What we offer

• Growth opportunities within a human resources global leader
• We prioritize learning to stay agile in an increasingly competitive business environment.
• We foster an open-minded environment where people spark new ideas and explore alternatives.
• Comprehensive benefits package including health, PTO, Paid Holidays
• Compensation: $142,000- $200,000 plus bonus opportunity.
  Placement within this range is determined based on geographic location, experience, and other compensatory factors.

The world of work is ever-changing and unpredictable. Organizations are constantly fighting a battle to find and maintain their competitive advantage: their talent. To succeed, they can’t just rely on what works today, working tomorrow. They need to be ready for next.

LHH exists to help individuals, teams, and organizations find and prepare for what’s next. With integrated, end-to-end solutions that include Advisory, Professional Recruitment, Career Transition, and Learning & Talent Development, we are uniquely positioned to work together to make a positive impact on the future of every person we work with at every key career moment.

LHH is at the forefront of change to build a bigger, bolder workforce. Every day is a new day to prepare for, and we’re here to make sure the future works for everyone.

A division of the Adecco Group – the world’s leading HR solutions provider – LHH’s 8,000 colleagues and coaches work with 15,000 organizations in over 60 countries around the world. We successfully help close to 500,000 candidates to enhance their careers every year. Our local expertise, global infrastructure, and industry-leading technology allow us to manage the complexity of critical workforce initiatives and the challenges of transformation. It’s why most of the Fortune Global 500 companies choose to work with us.

This is LHH.

Ready for Next.

www.lhh.com

LHH is an Equal Opportunity Employer/Veterans/Disabled.

For additional information on our Diversity and Inclusion policy, please consult the following link:  https://www.lhh.com/us/en/diversity-and-inclusion